活动策划有什么重点?
What are the key points of event planning?
1
one
明确活动目的
Define the purpose of the activity
明确的目标就是活动策划的第一步,目标是之后的一切决策的指导方针。
A clear goal is the first step of activity planning, and the goal is the guideline for all subsequent decisions.
2
two
选择合适的时间节点和活动主题
Select the appropriate time node and activity theme
活动都要出师有名,不说明州苗木 保定通风管道 丝网立柱模具 尼龙输送带 保定空压机 高碑店养老院的送福利,用户会难以接受。我们必须要找到这个理由,然后把这个理由与产品结合起来。这个“理由”是我们跟用户的第一触点,是活动策划中的核心。
All activities should be well-known, and users will find it difficult to
accept the benefits given without giving reasons. We must find this
reason and combine it with the product. This "reason" is our first
contact with users and the core of event planning.